PROJECT:
BROWNIES & LEMONADE
I had the opportunity of creating graphic motifs for a range of merchandise for the LA-based party brand, Brownies and Lemonade. The creative direction and typography were by B&L. The merchandise was inspired by the exclusive and mysterious nature of B&L’s events and featured a secret society theme. My designs included elements such as the all-seeing eye and reference to awakening, as well as pyramid motifs, to enhance the sense of mystery and exclusivity. B&L is renowned for its secret parties, which are often attended by thousands of fans looking to experience the excitement of the mystery lineups. The graphics I designed aimed to capture the feeling of being a part of something special and hidden.
ROLE:
Graphic Designer
TECHNIQUES:
Graphic Design, Illustration, Apparel Design, Print Design