PROJECT:
JEEZY – RECESSION 2 ALBUM MERCH + TRAP OR DIE TEE
For this project, I designed a line of merchandise for JEEZY’s album Recession 2, which carries a strong message of political activism. The merchandise included t-shirts, hoodies, hats, and other accessories. The “Trap or Die” tee in particular was designed to have a vintage feel, drawing inspiration from the 70’s Shaft aesthetic.
ROLE:
Graphic Designer
TECHNIQUES:
Branding, Art Direction, Graphic Design, Illustration, Apparel Design, Print Design, Social Media, Photography, Concept Design
Some design alternatives for the project. I wanted to demonstrate my ability to generate a range of design solutions and my willingness to experiment and explore different approaches.
